HEAD OF SALES

Our client is seeking a commercially driven, data-oriented Head of Sales to lead B2B sales and revenue growth across multiple African markets. The ideal candidate will combine digital sales expertise, strong client relationship management and analytical thinking to drive market expansion and position technology platforms as a competitive advantage.

Key responsibilities include:

• Lead the full sales cycle, from prospecting and pitching to negotiation and deal closure across multiple African markets.
• Drive revenue growth, pipeline development, sales forecasting and CRM discipline.
• Leverage sales analytics and client data to improve conversion rates, pricing strategies and competitive positioning.
• Build and maintain strong relationships with key clients, gathering feedback to improve customer satisfaction and retention.
• Collaborate with product and engineering teams to translate client needs into platform improvements.
• Monitor market trends, competitor activity and regional dynamics to inform sales strategy and expansion.
• Work closely with senior leadership to develop and execute commercial growth strategies.

Requirements:

• Bachelor's degree in Marketing, Business Administration or a related field.
• At least 3–4 years of experience in B2B digital sales, fintech or technology-enabled platforms.
• Proven understanding of African markets and regional business dynamics.
• Experience in fintech, logistics or transport-related sales is highly advantageous.
• Strong analytical skills, with experience using CRM systems and sales performance data.
• Excellent negotiation, communication and relationship management skills.
• Ability to translate technical product capabilities into clear commercial value.
• Experience collaborating with product or engineering teams.
• Willingness to travel regularly across African markets.